With 2 weeks to crack a brief. 15 store windows nationwide. And just 8 hours to dress them. This brief needed a stroke of genius, so that’s what it got: a tribute to some of Britain’s most revered geniuses. What would Hitchcock’s study look like were he alive today? Dripping in Samsung’s latest technology.
This concept came to life thanks to meticulous planning, a great 3d rendering team and a crack squad of window dressers spread across the country. Watch the video and see how we did it.
Client: Samsung & John Lewis
Roles/Responsibilities: Ideation, creative direction and art direction